Robert (EMBA, University of International Business and Economics) has 14 years of internet marketing. Robert joined Alibaba Group for marketing and ad platform operation in 2007. Robert was part of Alibaba’s new display ads team and has witnessed rapid growth of advertising business. Currently, Robert is taking care of Alimama’s international ads business, promoting big data marketing for brand advertisers. Robert also helps to establish third-party ecosystem for advertisers.
Prior to Alibaba, Robert worked for leading online portals such as SOHU, TOM.COM for their online ads business serving brands in China for years.