Topic:2017 – the Year of “Refinement” for China’s mobile DSPs
12.02 Keynote Track 14:00 – 14:20
VP – LiMei
Introduction
After three years of development for China’s mobile DSPs – in a general sense – the industry has entered a stage of maturity. As China’s first professional mobile DSP, it will share insights on China’s mobile DSP industry from the standpoint of mobile, data, brand advertisers, product and more to highlight upcoming trends and how LiMei tackles the challenges faced by the industry.