Prince Zhang – Chief Digital Officer, IPG Mediabrands China
Prince Zhang is responsible for the strategic growth and operation of the group’s digital business including digital innovation,strategic planning, programmatic, search, mobile, social etc. in China.
Prince brings to MediaBrands his extensive experience, knowledge, digital insights and entrepreneurship from his 17-year digital career in China, mostly focused in digital media & agency development and management. Prior to joining MediaBrands, he was Deputy General Manager of Hylink. Before that, Prince was Vertical Sales Director for Google, Business Development Director for GE CNBC Asia Pacific and Sales Director, East China for Yahoo. He Started his digital career from Sohu in Feb. 2000.
Prince graduated as bachelor of Investment Economics in 1998 in Tongji University and got MBA scholarship in 2005 in Tongji University.