Panel：Internet celebs, VR, online broadcasts. How to win in the next phase of China’s digital marketing?

12.02 Sub Track 2  10:00 – 10:30

Introduction

This is an age for joint cultural development. Brands are all seeking content partners, and our creativity provides a platform to create our own IP – and at the same time with this image as our core, facilitating internet celebrities, technology, contexts and engagement to work for our brands.