In her role as Vice-President, Brand Marketing, Greater China, Lin is responsible for all IHG hotel brands’ strategy, marketing communication development and implementation, aiming to build the most preferred brands in the hotel industry in Greater China.
Having 15 years of experience with brand marketing working with some of the most recognized and beloved global brands like Apple and Chanel, Lin has honed her expertise in this field and is acknowledged as a ‘Brand Ambassador’, designing and executing innovative brand marketing strategies.
Lin earned her EMBA degree from the University of International Business and Economics. She also graduated with a bachelor’s degree from the same university.